## 13. Common Mistakes

1. **Building pages nobody searches for.** Validate demand with keyword research BEFORE building templates.

2. **Same template, zero unique data.** If the only difference between pages is the city name swapped in, that's thin content. Google will nuke it.

3. **Ignoring internal linking.** Pages with no inbound links don't get crawled.

4. **Generating all pages at once.** Start with 100. Validate they get indexed. Then scale to 1,000. Then 10,000.

5. **No freshness signals.** "Last updated" dates, recent reviews, current pricing — these signal pages are maintained.

6. **Blocking crawlers accidentally.** Triple-check robots.txt.

7. **No fallback for missing data.** If an API is down during build, do you generate empty pages? Always have quality gates.

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