Marketing agent skills for AI coding assistants — brand strategy, copywriting, content strategy, paid ads, PR, influencer marketing, email sequences, and more.
End-to-end pipeline for one long-form, answer-engine-ready blog post — brief, primary-source research, intent mapping, outline, draft, on-page + AI-search optimization, JSON-LD, internal links, QA, and refresh, with 50+ headline formulas and 8 post-type templates. Use when researching, outlining, drafting, optimizing, or refreshing a blog post or SEO article.
Frameworks and templates for building and managing a cohesive brand system. Use when defining or auditing brand positioning, messaging hierarchy, voice/tone, visual identity, brand architecture, naming, or brand guidelines for a product or company.
Content program strategy — topic clusters, entity-first briefs, 0-5 scoring rubrics, editorial calendar operating model, gap analysis, repurposing, and AI-era discovery (AI Overviews, ChatGPT Search, Perplexity). Use when planning a content program, writing briefs, prioritizing a backlog, or auditing content for organic + AI search.
Copywriting — headline frameworks (PAS/AIDA/4U/BAB), page-by-page playbooks, CTA optimization, voice calibration, before/after rewrites, AI-snippet-friendly leads. Use when writing or revising landing pages, ads, emails, or product copy.
Lifecycle email sequences — welcome/onboarding/nurture/re-engagement/cart/winback flows, plus deliverability and 2026 bulk-sender compliance (Google/Yahoo/Microsoft: SPF+DKIM+DMARC, RFC 8058 one-click unsubscribe). Use when the user mentions drip campaign, nurture, lifecycle email, email automation, or email deliverability/authentication.
Growth strategy and experimentation — AARRR funnels, viral/referral loop economics, PLG onboarding, experiment design, and growth metrics, with responsible-growth and privacy guardrails. Use when modeling viral/referral loops, building activation or PLG onboarding funnels, designing growth experiments, or standing up growth dashboards.
Influencer/creator marketing playbook: tier strategy, a 2026 budgeting model, vetting scorecard, outreach, contracts, FTC/ASA/EU compliance, and ROI/incrementality measurement. Use when planning, pricing, vetting, contracting, briefing, or measuring creator campaigns across Instagram, TikTok, YouTube, or LinkedIn.
Local SEO across Google Business Profile, Apple Business Connect, Bing Places, citations, reviews, location pages, map-pack and AI-Overview local visibility. Use when working on multi-location SEO, single-location optimization, or local pack ranking.
Marketing measurement on GA4/GTM: event taxonomy, ecommerce dataLayer, key events, Consent Mode v2, server-side tagging/Measurement Protocol, UTMs, 2026 attribution, BigQuery SQL, dashboards. Use when setting up GA4/GTM, UTMs, key-event/conversion tracking, attribution, dashboards, funnel/cohort analysis, BigQuery exports, or consent compliance.
Paid advertising on Google (PMax, AI Max), Meta (Advantage+ Shopping/Sales), LinkedIn (Accelerate), TikTok (Symphony), X — campaign strategy, ad copy, audience targeting, ROAS/CPA. Use when user mentions PPC, paid media, ad creative, retargeting, or campaign optimization.
End-to-end PR and media outreach playbook: press releases, journalist pitching, source-request platforms, crisis comms, earned/paid/contributed media, entity visibility in AI search, and PR measurement. Use when drafting a launch, pitching reporters, responding to a crisis, placing bylines, or reporting PR results.
Build template-driven SEO pages at scale (Next.js/Astro) that survive Google's scaled-content-abuse and site-reputation-abuse policies: page patterns, data pipelines, canonical/index management, schema, indexing monitoring. Use when user mentions programmatic SEO, pSEO, or directory/location/comparison/integration pages at scale.
SEO + GEO (Generative Engine Optimization): technical audits, schema (JSON-LD), Core Web Vitals (LCP/INP/CLS), E-E-A-T, hreflang, and AI-search citation tuning for Google AI Overviews/AI Mode, Bing Copilot, ChatGPT Search, Claude, Perplexity, Gemini. Primary-source crawler + robots.txt rules. Use when improving search visibility, AI citations, indexing, meta tags, structured data, keyword clustering, or competitor analysis.
Produce a ready-to-ship social content kit — platform-spec'd posts, hooks, hashtag sets, a repurposing matrix, a calendar, and an FTC/music/giveaway compliance checklist. Use when packaging a launch/campaign kit, repurposing a long-form asset across platforms, or building a content calendar. For viral/algorithm tactics see social-media-growth.
End-to-end webinar and virtual-event funnel design — platform selection, registration pages, reminder sequences, live content, replay, conversion, and repurposing. Use when planning, promoting, or optimizing a webinar or its lead funnel, choosing a webinar platform, or writing reminder/follow-up emails to lift attendance and conversion.